Keywords
Abstract
Lexical coherence is an important factor in ensuring the integrity and logical consistency of journalistic texts. Many journalism students struggle with organizing their written communication due to a limited vocabulary and insufficient use of coherence. This study examines the role of the Presentation–Practice–Production (PPP) method in developing lexical coherence. The results demonstrate that the PPP method contributes to the expansion of vocabulary, the strengthening of textual coherence, and the enhancement of students' communicative competence in written communication. These findings suggest that this method can be effectively used as a pedagogical tool in journalism education.
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