Keywords
Abstract
As sustainability becomes a central pillar of modern business, the retail industry faces growing pressure to integrate environmentally responsible practices into its daily operations. This article explores how retailers can “go green” by adopting sustainable operational strategies that reduce waste, minimize carbon footprints, and enhance resource efficiency across the supply chain. From energy-efficient store designs to circular economy models and digital optimization, green operations not only lower environmental impact but also strengthen brand reputation and long-term profitability. The study emphasizes that sustainable retailing is no longer a marketing choice but a strategic necessity for a responsible future.
References
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