Abstract
This article provides insights into how a creative approach can play an important role in the effective creation of educational materials, attract students' attention, explain complex topics in a simple way, and make the learning process interesting. The use of methods such as interactive elements, visual aids, real-life examples and gamification in the development of educational materials increases the effectiveness of the process. Also, taking into account the needs of students, using new technologies, and this approach is relevant not only to increase the quality of education, but also to increase the motivation of students.
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