Abstract
This thesis examines the current challenges faced by industrial enterprises in increasing profits while maintaining financial stability. In the context of growing global competition, economic volatility, and rapid technological change, industrial firms are compelled to adopt innovative financial management strategies to ensure sustainable growth. The study analyzes internal and external factors affecting profitability, such as cost efficiency, resource optimization, technological modernization, and market adaptability. Special attention is paid to the integration of digital tools and risk management approaches in improving financial performance. Based on analytical data and practical examples, the thesis proposes recommendations aimed at enhancing the long-term profitability and financial resilience of industrial enterprises.
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