USING ONLINE TOOLS TO TEACH ENGLISH SPEAKING SKILLS FOR TOURISM PROFESSIONALS
PDF

Keywords

Tourism industry, online tools, AI-based applications, social media platforms, speaking proficiency, real-life communication.

Abstract

Tourism represents a dynamic sector of the economy that significantly impact society, politics, culture and, most notably, the economy itself. It is estimated that 100 million individuals are employed in the contemporary leisure and tourism industry. Proficiency in foreign languages is a paramount skill within this field. Furthermore, the swift evolution of technology has transformed both language acquisition and the customer experience in the tourism industry.

This article explores the influence of technology on Tourism and analyses useful online resources and educational tools that can be used in English language teaching in the field of Tourism. Online digital tools that will be discussed are Artificial Intelligence and social media.  Furthermore, it highlights the benefits and challenges of integrating such tools into education practice. The finding suggest that the use of the technology can significantly improve students’ language skills and better prepare them for real-life communication in the tourism sector.

PDF

References

1. Crystal, David. (2013). English as a global language. Cambridge University Press

2. Cuic Tankovic, A., Kapeš, J., & Benazić, D. (2023). Measuring the importance of communication skills in tourism. Economic Research-Ekonomska Istrazivanja, 36(1), 460–479. https://doi.org/10.1080/1331677X.2022.2077790

3. Fan, H., & Cai, D. (2016). Social media in teaching and learning: An example of the tourism management faculty in Haikou. In 2016 International Conference on Education, E-learning and Management Technology (pp. 498–507). Atlantis Press.

4. Fully Fluent: Learn Languages. (2023).

5. Https://Apps.Apple.Com/in/App/Fully-Fluent-Learn-Languages/Id1670008951.

6. Kamalov, F., Santandreu Calonge, D., & Gurrib, I. (2023). New Era of Artificial Intelligence in Education: Towards a Sustainable Multifaceted Revolution. Sustainability (Switzerland), 15(16). https://doi.org/10.3390/su151612451

7. Li, M., & Zao, B. (2022). Using artificial intelligence technology as a tutor for EFL speaking practice.

8. Rerung, M. K. S. T. (2021). The influence of social media in learning English for hospitality and tourism students. Journal FAME: Journal Food and Beverage, Product and Services, Accommodation Industry, Entertainment Services, 4(1), 1–8. https://doi.org/10.30813/fame.v4i1.2798.

9. Sobaih, A. E. E., Hasanein, A., & Elshaer, I. A. (2022). Higher education in and after COVID-19: The impact of using social network applications for e-learning on students’ academic performance. Sustainability, 14(9), 5195. https://doi.org/10.3390/su14095195.

10. Yekimov, S., Nepokupna, T., Shukanova, A., Ryabev, A., & Tonkoshkur, M. (2021). Using social media to increase the communicative competence of future specialists in the field of ecological tourism. E3S Web of Conferences, 273, 09013.

11. https://doi.org/10.1051/e3sconf/202127309013.

12. Zahedpisheh, N., B Abu bakar, Z., & Saffari, N. (2017). English for Tourism and Hospitality Purposes (ETP). English Language Teaching, 10(9), 86. https://doi.org/10.5539/elt.v10n9p86