WAYS TO INCREASE THE EFFICIENCY OF PERSONNEL UTILIZATION IN THE ENTERPRISE: INTERNATIONAL EXPERIENCE AND DIGITALIZATION

Abstract

This article is devoted to the issues of increasing the efficiency of personnel utilization in a knitwear production enterprise using the example of "Boqiy Ravon Textile" LLC. The author analyzes the enterprise's economic indicators, personnel composition, and labor productivity for the period of 2023-2025 based on statistical data. The analysis identifies the following main problems: the low share of employees with higher education (7.3%), the shortage of trained workers (35%), staff turnover (8.0%), insufficient hourly labor productivity (39,000 UZS), and the increase in production costs from 85.8 thousand UZS to 101.4 thousand UZS. The article covers the theoretical and methodological foundations of the concept of personnel potential and provides a detailed description of its structural components: psychophysiological, qualification, personal, motivational, and social potential. The experience of foreign countries (Germany, Turkey, South Korea, Singapore) is analyzed, and ways to adapt them to Uzbek conditions are shown. The author develops practical proposals for improving staff qualifications through international experience and for digitalization and automation of production. The implementation of the proposed measures is expected to increase labor productivity by 25-30%, reduce production costs by 10-12%, decrease staff turnover from 8% to 5-6%, increase the share of employees with higher education from 7.3% to 10-12%, and increase the share of trained workers from 35% to 50-60%.